I’m so excited to announce the launch of Victoria Aaron’s new brand! When I first met Victoria, I could easily see that she had a bubbly personality which no doubt aided in her ability to help her clients find their new home in Florida.
Victoria isn’t just any realtor, though. She’s a real estate agent in a large military community in Navarre, Florida. Being from a military family myself, I had a really good idea of what it’s like to move every few years. I knew that we had to meet the needs of her clients while elevating Victoria’s brand.
First, we dug into her clients. The majority of them are military and may not know much about the area. Most of her clients aren’t able to actually walk through the homes, so they rely on Victoria to give them an honest perspective. That’s no small task, and we wanted to communicate that Victoria was the one they could trust.
To make Victoria’s brand unique to her, we talked about her background and the experience she provides for her clients. We wanted to communicate that she could meet the needs of those military families that were coming in and out of the area, so we incorporated her “Military Relocation Professional” certification to be a part of her brand. Since Victoria is also a Florida transplant, we created an apple blossom badge to give tribute to her own home state of Michigan.
Victoria walked away with a professional brand that feels like a warm welcome to Florida.
Here’s a quick interview with Victoria about the process:
“I love how Amanda got to know me, listened to my ideas, and she created a brand personalized to me!”
“I 100% believe my gorgeous and unique new branding will help to elevate my business!”
“Amanda went above and beyond to accomplish my goals. Thank you!”
“My favorite part was how efficient Amanda was. She was always on her game and making sure to put me first.”
“I am so glad I found Amanda to help me with my branding. She has made me feel so special and created something so in tune, and aligned with me as a person. When I first saw my branding come to life, it made me cry. It was spot on! She made sure to represent who I am, and give it a personalized touch, of what feels like, home.
Amanda could not have done any better, and I will 100% be coming back to her for future business. Thank you!!!”
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