Blog

When Caitlin and I first met, the only place she had to show her work was on her Instagram. While everything was going well, Caitlin knew that she needed a professional brand and website to grow her business even further.

Having fresh brand photos is essential for every service-based business. Not only does it keep your look updated, but it helps to create content for social media, and helps to build that know-like-trust factor that we are always trying to build. But knowing where to start when it comes to having a brand shoot can be hard! Do you start with the photographer? Where should the shoot be? What do you wear? All great questions friend! I’m going to answer all of those, and walk you through exactly how I went about my most recent brand shoot so you can feel prepared for your next one too.

I’m so excited to share about the launch of Cacie Carroll Photography’s new website! When Cacie and I first met, she had a DIY Squarespace website but it felt generic and didn’t represent the luxury experience that she provided for her clients. She needed a website that felt elevated, unique and showcased her gorgeous work.

I’m so excited to share the new brand and website design created for Patrick Gray (AKA DJ Stash, a wedding and event DJ)! When I first met Patrick, he had been piecing together his brand and trying to attract clients on a very basic Wix site, which wasn’t doing much for his brand. He was ready to invest in his business by creating a custom brand and website that really showed his personality and appealed to his ideal client.

I’m SO excited to share Heather Criswell’s custom brand! Heather is an award-winning author, speaker, and trainer helping people have more meaningful conversations, both personally and professionally.

When you’re first starting out, it’s great to lean on simple, free tools to help you run your business. Some of these I actually still use the free version of! But these are some of the tools I used when I was first starting in my business and slowly over time some of them got replaced with systems and tools that can do more of the heavy lifting for me. 

I’m SO excited about the launch of Florence Street Interiors Branding! I met Whitney last year and she was getting ready to establish her own interior design business after working with different firms throughout the years. Because she was going out on her own, she needed a brand that was polished and engaging.

Running a business as a solopreneur can be overwhelming. You have to wear all the hats and it’s easy to feel like you’re falling behind. But the good news is there are lots of business tools out there that make running a business easier

As we spend more time online working, shopping, or just scrolling through social media, it’s becoming more and more important to make the online world just as accessible as any other public place. Since the internet has become more and more important in our everyday lives, it has actually been argued that it’s a public utility.

I’m guessing if you’re reading this then you’re probably in a similar boat I was about a year ago. You’re working a full-time job of some sort and running your own business on the side. That means you’re probably working nights and weekends to make this business of yours bigger and bigger so that you can eventually take it full time